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Friday, October 20, 2006

How to Increase Your Traffic with Web Directories?

A web directory is a directory on the World Wide Web. It specializes in linking to other web sites and categorizing those links. Web directories often allow site owners to submit their site for inclusion, and have human editors review submissions for fitness.

A web directory is not a search engine, and does not display web pages based on keywords, instead listing web pages in convenient categories and subcategories. The categorization is usually based on the whole website, not one page or a set of keywords, and there is often a limit of one or two categories for site inclusion.

Web traffic is the amount of data sent and received by visitors to a web site. It is a large portion of Internet traffic. This is determined by the number of visitors and the number of pages they visit. Sites monitor the incoming and outgoing traffic to see which parts or pages of their site are popular. There are many ways to monitor this traffic and the gathered data is used to help structure sites, highlight security problems or indicate a potential lack of bandwidth – not all web traffic is welcome.

Increasing Traffic through Web Directories:

• Most directories attract considerable traffic. Surfers access specific categories of interest to them and open websites within the category. By default, the website submitted by you will get “click through traffic.”

• Directories are not search engines; directories do not send out spiders that index individual pages and nothing is added to the directory autonomously. Directories rely on websites being submitted to them; then a team of actual people looks at the site to categorize it and check its quality and relevancy before adding it to the directory in the appropriate categories and sub-categories.

• Web pages in directories are not found using keywords (although some directory sites, like Yahoo! and DMOZ will let you search the directory and Yahoo! also proves directory listings at the top of its search results pages), but by drilling down through relevant categories until they find the category that the site resides in.

• Web traffic can be increased by placement of a site in search engines and purchase of advertising, including bulk e-mail, pop-up ads, in-page advertisements and traffic generators. Web traffic can also be increased by purchasing non-internet based advertising.

• If a web page is not listed in the first pages of any search, the odds of someone finding it diminishes greatly (especially if there is other competition on the first page). Very few people go past the first page, and the percentage that go to subsequent pages is substantially lower. Consequently, getting proper placement on search engines is as important as the web site itself.

• There are a number of other things you can do to increase your web traffic, including but not limited to building link popularity, webrings, offering free e-books or articles and classified advertisements.

One of the best known and biggest directories in existence is probably the Open Directory Project (ODP), sometimes (most times in fact) known as DMOZ. This directory has been around for years and now lists over four million organized and categorized web sites. DMOZ has also been around for a very long time (in web terms). This directory is maintained by a huge number of volunteer editors that add new URLs of submitted sites to the relevant categories.

Many other directories on the Internet take content from the ODP, including Google, so getting your site into it can reap huge benefits as your URL will be shared with many other directories, which means that your site will have many more inbound links and therefore greater link popularity.

For more details on Web traffic Visit us at http://www.halfvalue.com and http://www.halfvalue.co.uk .

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